Building a high-value service in your practice.

The sixth step on the six fundamentals of influence by Robert Cialdini - Add high-value services.

Identifying something that patients probably already know and using that opportunity to inform them that there is a solution available.

“People will pay for what they want before they pay for what they need” - Gary Takacs

An additional step you can take is to ensure that your website prominently displays your expertise in adult orthodontics.

Explore Ekwa Marketing to Build Your Website.

Listen to the  Less Insurance Dependence  Podcast and Learn How Gary’s Client Went from Having 3 Invisalign Cases a Year to 50 by Following This Simple Strategy.