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In this episode of the Less Insurance Dependence Podcast, hosts Naren Arulrajah and Gary Takacs focus on the ten key performance indicators (KPIs) that define a thriving and profitable dental practice. They highlight the importance of these KPIs in measuring and improving various aspects of a dental practice.

They share the importance of new Google reviews, recommending a goal of at least ten new reviews per month to enhance online reputation and attract new patients. They also emphasize the need to measure new patients per month, specifically adult patients undergoing comprehensive exams, to ensure a steady influx of new patients. 

Gary discusses the importance of monitoring these KPIs monthly to keep a pulse on the practice and shares insights on how focusing on these metrics can lead to significant improvements. ​This episode will provide the best advice for those aiming to enhance their performance and profitability through strategic measurement and management of these essential KPIs.

Episode Timestamps

  • 00:50 – Introduction to “The Less Insurance Dependence” podcast.
  • 01:20 – Introduction to the topic: “10 KPIs That Define A Thriving & Profitable Dental Practice”
  • 01:27 – Announcement regarding a Master Class; Title:  Creating a Relationship Driven Practice, Date: 16th of July 2024, Time: 08:00 – 10:00 PM ET.
  • 03:47 – Introduction to the first KPI; New Google reviews
  • 04:18 – Introduction to the second KPI; New Patients per month
  • 05:06 – Introduction to the third KPI; Collections
  • 05:18 – Introduction to the Forth KPI; Total office production
  • 05:30 – Introduction to the fifth KPI; Doctor production
  • 05:56 – Introduction to the sixth KPI; Hygiene production
  • 06:29 – Introduction to the seventh KPI; Account receivable ratio
  • 07:38 – Introduction to the eighth KPI; Hygiene Occupancy rate
  • 09:15 – Introduction to the ninth KPI; Whitening procedures per month
  • 10:44 – Introduction to the tenth KPI; Call conversion percentage
  • 18:09 – Invitation for Coaching Strategy Meeting


Gary Takacs

Gary Takacs One of Gary's most significant achievements as a dental practice management coach is transforming his own practice, LifeSmiles, from one that was infected with PPO plans, no effective marketing strategy, and an overhead of 80% to a very successful dental practice that is currently one of the top-performing practices in the US.

With over 2,200 coaching clients, Gary has first-hand experience transforming insurance-dependent practices into thriving and profitable practices.

Through his Personalized Coaching Program, Gary shares access to the systems, strategies, processes, and experience gained over 41 years of coaching dentists and transforming over 2200 practices worldwide.

Learn More:
Connect with Gary Takacs on Linkedin

Naren Arulrajah

Naren ArulrajahAs CEO of Ekwa Marketing, Naren has over a decade of experience working with dental practices and helping them attract the ideal type of patients to their practices. It is his goal to help dentists do more of the type of dentistry they love with the help and support of effective digital marketing.

Ekwa’s "Done-For-You" Digital Marketing model blends fundamental persuasion principles with an all-in-one Digital Marketing solution to help your ideal patients find you and choose you for reasons other than being on their insurance plan.

If you’re interested in finding out if Ekwa is the right fit for you and your practice, book a Free Marketing Strategy Meeting with Ekwa’s Marketing Director, Lila Stone.

Book Free Marketing Strategy Meeting:

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