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This podcast episode delves into the intriguing topic of “Three Mistakes Dentists Make with their Membership Plan.” Join  Gary, an experienced expert who uncovers the common missteps that plague dental practices in the realm of membership plans.

Gary’s insights revolve around a pivotal theme: the power of simplicity. He passionately advocates for a straightforward approach, emphasizing the need for a single, easily understood plan that eliminates patient confusion. Additionally, he underscores the importance of expanding your plan’s reach beyond existing patients, targeting retirees, millennials, and gig economy workers.

Gary doesn’t stop there – he unveils research-backed wisdom, revealing that a 10% discount is the sweet spot for membership plans. Discover how to optimize your strategy for both patient attraction and practice profitability.

This episode is a must-listen if you’ve ever wondered how to revamp your membership plans and reduce insurance dependence. Join us on this enlightening journey into the world of dental membership plans, and equip yourself with actionable insights to transform your practice.

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Download the freebie now to uncover Gary’s expert insights on optimizing dental membership plans for patient attraction and practice profitability. Don’t miss out!

Episode Timestamps

  • 00:00:50 – Introduction to the episode
  • 00:01:43 – Quick announcement about the upcoming virtual summit
  • 00:03:56 – Jumps into the topic
  • 00:04:35 – Membership plans
  • 00:08:54 – 3 common mistakes
  • 00:09:12 – First mistake
  • 00:14:13 – Second mistake
  • 00:17:30 – Third mistake
  • 00:19:41 – Recap


Gary Takacs

Gary Takacs One of Gary's most significant achievements as a dental practice management coach is transforming his own practice, LifeSmiles, from one that was infected with PPO plans, no effective marketing strategy, and an overhead of 80% to a very successful dental practice that is currently one of the top-performing practices in the US.

With over 2,200 coaching clients, Gary has first-hand experience transforming insurance-dependent practices into thriving and profitable practices.

Through his Personalized Coaching Program, Gary shares access to the systems, strategies, processes, and experience gained over 41 years of coaching dentists and transforming over 2200 practices worldwide.

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Connect with Gary Takacs on Linkedin

Naren Arulrajah

Naren ArulrajahAs CEO of Ekwa Marketing, Naren has over a decade of experience working with dental practices and helping them attract the ideal type of patients to their practices. It is his goal to help dentists do more of the type of dentistry they love with the help and support of effective digital marketing.

Ekwa’s "Done-For-You" Digital Marketing model blends fundamental persuasion principles with an all-in-one Digital Marketing solution to help your ideal patients find you and choose you for reasons other than being on their insurance plan.

If you’re interested in finding out if Ekwa is the right fit for you and your practice, book a Free Marketing Strategy Meeting with Ekwa’s Marketing Director, Lila Stone.

Book Free Marketing Strategy Meeting:

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