Episode #258: Actual Data from a Dental Practice that Has Successfully Dropped PPO Plans
We have all been conditioned to think that stopping something is bad or that we should never quit doing something to see the expected good result.
However, there is power in stopping something. The power of stopping doing something is that it gives you more time and energy to focus on doing new and better things.
There is a phrase that we all unknowingly use in our dental practice that frightens new patients, and when your patients hear this phrase, they tend to stay away from your practice! Your team members require training to deal with new patients carefully; therefore, you, too, need to be aware of this phrase that needs to be eliminated from your practice.
Listen to this episode as Gary and Naren discuss the phrase that you should stop using in your practice, why the phrase is bad for your practice, and how to come up with a new language to replace this phrase!
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