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In this podcast episode, Gary and Naren share their experience and recommendation for using the DISC personality test in dental practice. The DISC test is a psychological assessment tool that helps dentists understand how their patients think and behave, which allows for more effective communication and connection.

Gary explains that there are similar tests like Colby, Myers Briggs, left brain-right brain, red-blue, and warm-cold, but he recommends DISC to his clients and has taken many CE hours. By understanding the personality styles of their patients, dentists can tailor their approach to meet their specific needs, reducing anxiety and building trust.

This episode builds upon a previous one titled “Unleashing The Power of DISC Personality Styles in Your Practice,” which delves deeper into the topic and features a guest named Chris Lauro.

Overall, this episode sheds light on the importance of understanding personality styles in dental practice and how the DISC test can be a valuable tool for dentists to connect and communicate effectively with their patients.

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Don’t miss out on the insights shared by Gary and Naren in this episode about the power of the DISC personality test in dental practice. Download the accompanying E-Book to learn how to improve communication and build patient trust.

Episode Timestamps

  • 00:00:50 – Introduction to the episode
  • 00:01:27 – Quick announcement about the upcoming MBA
  • 00:03:46 – Dives into the topic
  • 00:05:45 – What is DISC?
  • 00:09:29 – The SS and CS personality
  • 00:11:22 – Gary’s DISC personality
  • 00:14:20 –  Delta example
  • 00:16:00 – How can you identify your patients? 
  • 00:18:58 – Higher retention


Gary Takacs

Gary Takacs One of Gary's most significant achievements as a dental practice management coach is transforming his own practice, LifeSmiles, from one that was infected with PPO plans, no effective marketing strategy, and an overhead of 80% to a very successful dental practice that is currently one of the top-performing practices in the US.

With over 2,200 coaching clients, Gary has first-hand experience transforming insurance-dependent practices into thriving and profitable practices.

Through his Personalized Coaching Program, Gary shares access to the systems, strategies, processes, and experience gained over 41 years of coaching dentists and transforming over 2200 practices worldwide.

Learn More:
Connect with Gary Takacs on Linkedin

Naren Arulrajah

Naren ArulrajahAs CEO of Ekwa Marketing, Naren has over a decade of experience working with dental practices and helping them attract the ideal type of patients to their practices. It is his goal to help dentists do more of the type of dentistry they love with the help and support of effective digital marketing.

Ekwa’s "Done-For-You" Digital Marketing model blends fundamental persuasion principles with an all-in-one Digital Marketing solution to help your ideal patients find you and choose you for reasons other than being on their insurance plan.

If you’re interested in finding out if Ekwa is the right fit for you and your practice, book a Free Marketing Strategy Meeting with Ekwa’s Marketing Director, Lila Stone.

Book Free Marketing Strategy Meeting:

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