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Did you watch the movie Top Gun: Maverick? If you did, you would realize that at some level, we all see ourselves as Maverick; when things don’t go as expected, we all make an attempt to change it by having the thought that there is a better way to do things. 

Maverick is someone who follows their heart, and Maverick is someone who does what they believe in. As a dentist, you are a Maverick to some degree because as you grow, your convictions get stronger. 

In this episode, Gary Takacs and Naren Arulrajah discuss 3 strategies Maverick Dentists use to achieve personal, professional, and financial satisfaction!

Tune into this episode to learn how to adopt the mindset of Maverick as a dentist!

Episode Timestamps

  • 00:01:30 – Introduction to the episode
  • 00:01:45 – Quick announcement about the upcoming Masterclass
  • 00:04:40 – Definition of ‘Maverick’
  • 00:05:30 – How a freshly graduated dentists have the Maverick temperament
  • 00:06:00 – The main complaint dentists have about their profession 
  • 00:07:44 – Strategy #1 to become a Maverick Dentist
  • 00:13:30 – Strategy #2 to become a Maverick Dentist
  • 00:16:45 – Strategy #3 to become a Maverick Dentist


Gary Takacs

Gary Takacs One of Gary's most significant achievements as a dental practice management coach is transforming his own practice, LifeSmiles, from one that was infected with PPO plans, no effective marketing strategy, and an overhead of 80% to a very successful dental practice that is currently one of the top-performing practices in the US.

With over 2,200 coaching clients, Gary has first-hand experience transforming insurance-dependent practices into thriving and profitable practices.

Through his Personalized Coaching Program, Gary shares access to the systems, strategies, processes, and experience gained over 41 years of coaching dentists and transforming over 2200 practices worldwide.

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Connect with Gary Takacs on Linkedin

Naren Arulrajah

Naren ArulrajahAs CEO of Ekwa Marketing, Naren has over a decade of experience working with dental practices and helping them attract the ideal type of patients to their practices. It is his goal to help dentists do more of the type of dentistry they love with the help and support of effective digital marketing.

Ekwa’s "Done-For-You" Digital Marketing model blends fundamental persuasion principles with an all-in-one Digital Marketing solution to help your ideal patients find you and choose you for reasons other than being on their insurance plan.

If you’re interested in finding out if Ekwa is the right fit for you and your practice, book a Free Marketing Strategy Meeting with Ekwa’s Marketing Director, Lila Stone.

Book Free Marketing Strategy Meeting:

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