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Episode 55: Google EAT Update

October 31, 2019
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In this episode Naren and Gary discuss Google, its major updates and the new EAT update. They also talk about marketing, google analytics and how it works.


  • Google EAT Update > 3:32
  • Does Google give you the truth? > 5:06
  • YMYL- Your Money Your Life > 5:45
  • Marketing is about people finding you and choosing you > 8:12
  • Google Analytics and how it works > 12:20

Schedule For a Free Marketing Strategy Meeting:

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Gary Takacs

Gary Takacs One of Gary's most significant achievements as a dental practice management coach is transforming his own practice, LifeSmiles, from one that was infected with PPO plans, no effective marketing strategy, and an overhead of 80% to a very successful dental practice that is currently one of the top-performing practices in the US.

With over 2,200 coaching clients, Gary has first-hand experience transforming insurance-dependent practices into thriving and profitable practices.

Through his Personalized Coaching Program, Gary shares access to the systems, strategies, processes, and experience gained over 41 years of coaching dentists and transforming over 2200 practices worldwide.

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Connect with Gary Takacs on Linkedin

Naren Arulrajah

Naren ArulrajahAs CEO of Ekwa Marketing, Naren has over a decade of experience working with dental practices and helping them attract the ideal type of patients to their practices. It is his goal to help dentists do more of the type of dentistry they love with the help and support of effective digital marketing.

Ekwa’s "Done-For-You" Digital Marketing model blends fundamental persuasion principles with an all-in-one Digital Marketing solution to help your ideal patients find you and choose you for reasons other than being on their insurance plan.

If you’re interested in finding out if Ekwa is the right fit for you and your practice, book a Free Marketing Strategy Meeting with Ekwa’s Marketing Director, Lila Stone.

Book Free Marketing Strategy Meeting:

Recent Episodes

Episode 164: The Best Way to Set Your Fees
Episode 163: The One Thing To Tell Every Patient About their Dental Insurance
Episode 162: Useful Insight on PPO Participation
Episode 161: Resources Dental Practices Need to Successfully Resign from PPO Plans