Like this podcast? Share this idea with your circle who you think might benefit from it.

In this episode, we tackle a critical question facing many dental practices: “How to Respond When Patients Ask Why You’re Dropping Their Dental Insurance.” Hosted by experts Naren and Gary, this engaging discussion reveals effective strategies for handling this common patient query.

Learn the importance of tailoring your response to the patient’s personality type, whether they lean Dominant (D) or Influential (I). For Ds and Is, simplicity is key, focusing on quality care and comfort. Ss (Steady) and Cs (Conscientious) may require more details. Discover the power of face-to-face communication over sending letters, as 93% of a message relies on non-verbal cues. The episode emphasizes the need for consistent, empathetic responses from your team, ensuring everyone can confidently address the insurance question.

Tune in to elevate your dental practice’s communication skills and strengthen patient relationships on this insightful Less Insurance Dependence Podcast episode!

Download this Freebie

Explore insightful E-Book on dental practices, focusing on patient-centric strategies for handling insurance changes with empathy and consistency.

Episode Timestamps

  • 00:00:50 – Introduction to the episode
  • 00:01:42 – Quick announcement about the upcoming Master Class
  • 00:04:42 – Jumps into the topic
  • 00:05:47 – The approach Gary teaches as a coach
  • 00:07:50 – Answer to the question
  • 00:11:16 – Second answer
  • 00:12:45 – Know your audience
  • 00:14:00 –  Face to face communication
  • 00:15:30 – Why are you dropping my dental insurance?


Gary Takacs

Gary Takacs One of Gary's most significant achievements as a dental practice management coach is transforming his own practice, LifeSmiles, from one that was infected with PPO plans, no effective marketing strategy, and an overhead of 80% to a very successful dental practice that is currently one of the top-performing practices in the US.

With over 2,200 coaching clients, Gary has first-hand experience transforming insurance-dependent practices into thriving and profitable practices.

Through his Personalized Coaching Program, Gary shares access to the systems, strategies, processes, and experience gained over 41 years of coaching dentists and transforming over 2200 practices worldwide.

Learn More:
Connect with Gary Takacs on Linkedin

Naren Arulrajah

Naren ArulrajahAs CEO of Ekwa Marketing, Naren has over a decade of experience working with dental practices and helping them attract the ideal type of patients to their practices. It is his goal to help dentists do more of the type of dentistry they love with the help and support of effective digital marketing.

Ekwa’s "Done-For-You" Digital Marketing model blends fundamental persuasion principles with an all-in-one Digital Marketing solution to help your ideal patients find you and choose you for reasons other than being on their insurance plan.

If you’re interested in finding out if Ekwa is the right fit for you and your practice, book a Free Marketing Strategy Meeting with Ekwa’s Marketing Director, Lila Stone.

Book Free Marketing Strategy Meeting:

Recent Episodes

Episode #297: Why Haven’t PPO Plans Raised Fees or Yearly Maximums in 25 Years?

Listen Now

Episode #296: Yes, It is possible to Successfully Drop PPO Plans in 12 Months, but Should You?

Listen Now

Episode #295: 10 KPIs That Define A Thriving & Profitable Dental Practice

Listen Now