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In this episode, Gary and Naren enthusiastically recap the success of the 2023 RIDA Virtual Summit, a five-hour CE-packed event that drew rave reviews. They highlight key insights from the summit, emphasizing the growing trend of dentists actively reducing their dependence on insurance for practice growth.

Discussions revolve around dentists’ proactive actions, the economic challenges dentists face within networks, the crucial role of marketing (particularly through Google), and the significant benefits experienced by those who’ve successfully reduced insurance ties. The episode underscores the importance of expert guidance amid high stakes in navigating this transformative journey, offering listeners access to the summit’s full replay as a token of appreciation for their support.

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Unlock invaluable insights from the 2023 RIDA Virtual Summit! Download the full summit replay for expert guidance on practice transformation and success—absolutely free.

Episode Timestamps

  • 00:00:50 – Introduction to the episode
  • 00:0135 – Quick announcement about the upcoming masterclass
  • 00:03:35 – Jumps into the topic
  • 00:05:40 – The entire summit replay
  • 00:07:28 – 6 lessons from the RIDA virtual summit
  • 00:08:35 – Lesson No 2
  • 00:09:16 – Lesson No 3
  • 00:10:05 – Lesson No 4
  • 00:11:53 – Lesson No 5
  • 00:14:27 – Lesson No 6
  • 00:18:40 – Recap


Gary Takacs

Gary Takacs One of Gary's most significant achievements as a dental practice management coach is transforming his own practice, LifeSmiles, from one that was infected with PPO plans, no effective marketing strategy, and an overhead of 80% to a very successful dental practice that is currently one of the top-performing practices in the US.

With over 2,200 coaching clients, Gary has first-hand experience transforming insurance-dependent practices into thriving and profitable practices.

Through his Personalized Coaching Program, Gary shares access to the systems, strategies, processes, and experience gained over 41 years of coaching dentists and transforming over 2200 practices worldwide.

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Connect with Gary Takacs on Linkedin

Naren Arulrajah

Naren ArulrajahAs CEO of Ekwa Marketing, Naren has over a decade of experience working with dental practices and helping them attract the ideal type of patients to their practices. It is his goal to help dentists do more of the type of dentistry they love with the help and support of effective digital marketing.

Ekwa’s "Done-For-You" Digital Marketing model blends fundamental persuasion principles with an all-in-one Digital Marketing solution to help your ideal patients find you and choose you for reasons other than being on their insurance plan.

If you’re interested in finding out if Ekwa is the right fit for you and your practice, book a Free Marketing Strategy Meeting with Ekwa’s Marketing Director, Lila Stone.

Book Free Marketing Strategy Meeting:

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