Join Gary's upcoming FREE Webinar on "A Bonus System That Works!" on 16th July @ 8 PM ET REGISTER NOW

Episode 60: Reciprocity in Action

December 05, 2019
Like this podcast? Share this idea with your circle who you think might benefit from it.

In this episode, Gary and Naren discuss one of the 6 fundamentals of marketing, reciprocity, and how it can benefit both your practice and potential patients.


  • Introduction on today’s topic > 03:01
  • All reviews are not created equal > 04:04
  • Successful marketing is helping people find and choose you > 07:54
  • Dentists who listen to podcasts have higher quality practices > 09:44
  • Accepting compliments > 11:14
  • Making it worth their drive > 13:54
  • Giving a reason > 16:47
  • Grow my reviews > 18:52
  • Leverage the moment, it’s all about the moment > 20:00

Life Smiles Dental Care:

Grow My Reviews:

Comprehensive Marketing Strategy Review:

Episode Resources:

Recent Episodes

Episode 90: Your Readiness Checklist
Episode 89: 90% of My Patients Have Dental Insurance, Can I Do This in My Practice?
Episode 88: The Evening ‘We Care’ Call
Episode 87: 4 Proven Tips to Increase Whitening in Your Practice