You do not get an opportunity to communicate a lot with your patients when it comes to your decision related to their dental insurance. When it comes to the PPO plans dropping process, the biggest mistake you can make is to not provide sufficient information to your patients. If you do not provide sufficient information, there’s a high chance of your patients leaving your dental office due to misunderstandings about how the decision will affect them.
Hence, it is important to utilize various mediums/tools to communicate with your patients to provide sufficient information about the dental insurance dropping process. Then, you will only lose a small percentage of patients due to your decision.
In this episode, Gary Takacs and Naren Arulrajah talk about how video can be used as a resource to successfully drop PPO plans. They also share practical and powerful strategies that you could use in your practice to help your patients understand how your decision will positively impact them.