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Are you struggling with missed opportunities to build a relationship with your patients? Building a good rapport with your patients is important for them to trust you! Always ask yourself: Are you treating a tooth, or are you treating a person?

Unfortunately, many dental practices miss valuable opportunities to create a strong relationship with their patients. 

In this episode, Gary and Naren discuss the importance of building connections with your patients and provide tips to build a rapport with them successfully! They also discuss examples and real-life stories that can be used as lessons on how to build a good rapport with your patients over the phone and when they walk into your office.

Tune into this episode to learn more about the tips to build rapport! 

Episode Timestamps

  • 00:00:50 – Intro to the episode
  • 00:01:22 – Quick announcement (Masterclass with Gary Takacs)
  • 00:04:40 – How Gary became passionate about the behavioral side of dentistry
  • 00:05:47 – Are you treating a tooth, or are you treating a person?
  • 00:06:24 – How can you define “Rapport”?
  • 00:07:19 – Gary gives an example of building a bad rapport
  • 00:08:38 – Which step is the most important of the 6 steps to successfully resign from PPO plans?
  • 00:09:53 – Tips and examples to Build Rapport
  • 00:10:17 – How to improve the handling of phone calls without missing opportunities
  • 00:13:03 – Challenged face by the team member on the phone
  • 00:13:49 – Gary provides more examples for building rapport over the phone and building connections without missing opportunities
  • 00:15:14 – What is everyone’s favorite topic to talk about?
  • 00:16:05 – Gary quotes Dale Carnegie and asks listeners to tape it on the computer screen
  • 00:16:56 – How to continue to build rapport with the patients when they come into the office
  • 00:18:29 – Building rapport by inquiring about their pets
  • 00:20:37 – How do you remember every one of your patients’ details?
  • 00:22:25 – Don’t build a rapport if you are not genuinely interested in your patients


Gary Takacs

Gary Takacs One of Gary's most significant achievements as a dental practice management coach is transforming his own practice, LifeSmiles, from one that was infected with PPO plans, no effective marketing strategy, and an overhead of 80% to a very successful dental practice that is currently one of the top-performing practices in the US.

With over 2,200 coaching clients, Gary has first-hand experience transforming insurance-dependent practices into thriving and profitable practices.

Through his Personalized Coaching Program, Gary shares access to the systems, strategies, processes, and experience gained over 41 years of coaching dentists and transforming over 2200 practices worldwide.

Learn More:
Connect with Gary Takacs on Linkedin

Naren Arulrajah

Naren ArulrajahAs CEO of Ekwa Marketing, Naren has over a decade of experience working with dental practices and helping them attract the ideal type of patients to their practices. It is his goal to help dentists do more of the type of dentistry they love with the help and support of effective digital marketing.

Ekwa’s "Done-For-You" Digital Marketing model blends fundamental persuasion principles with an all-in-one Digital Marketing solution to help your ideal patients find you and choose you for reasons other than being on their insurance plan.

If you’re interested in finding out if Ekwa is the right fit for you and your practice, book a Free Marketing Strategy Meeting with Ekwa’s Marketing Director, Lila Stone.

Book Free Marketing Strategy Meeting:

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